Communications

You’ve done it – after much soul-searching, questioning and exploration, you’ve decided to take your political leadership to the next level by running for elected office. Congratulations!  Now what?

Can’t be there in person?  Make the most of you efforts to lobby or educate your legislator.  Think about how much information they need to sift through and strategize how to best make your voice heard.  Layer up your efforts for greater impact.  LETTERS…

First and foremost, follow your representatives on Facebook and Twitter. While not every elected official is new media savvy, more and more are using these formats to get out information and test the waters for support and gauge public opinion.  Register your ideas and opinions…

Get to know who your legislator. Building a relationship with your local and national elected officials is easier than you think.

This worksheet asks you to outline your principles and policy positions on a number of important political and ethical controversies. There are no right or wrong answers to any of these questions. Knowing where you stand on ‘big picture’ issues relating to morals and principles…

It’s impossible for one woman to know everything about every issue. Be open to learning more about the issues.

FIRST ROUND CAMPAIGN MESSAGING! Give it a try. Put down three key messages. Make sure your messages reflect not only the things you care about, but the issues your audience or community care about. Who are you trying to sway? What is their primary concern?…

VRL's roadmap to successful political communications is simple to follow. First, tap into your heart and why you are running for office. Then, start to get a handle on your values: what do you feel strongly about, what do you need to…

Why are you running for office? (or Why do you want to lead?) The Why Am I Running Worksheet will be used to inform your stump speech and responses to questions. It is a worksheet for YOU and not to be presented in…